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Market Note

Is your quote fair? Read it like a builder

A respray or engine quote isn't fair or unfair on its own — it's fair against a range. Here are the sourced ranges, and why an LA number that looks high can still be right.

Dorian Quispe
Dorian Quispe · 6 min read
A real media-blast quote for the '67 — line items and prices
A real quote off my own '67: soda blast and primer on a rotisserie. Read the line items, not the total.

A quote by itself tells you almost nothing. $14,000 for paint is robbery on one car and a bargain on another. The only way to read a number is against a range — what that scope actually costs, sourced, and then adjusted for where the work is being done. Read it the way a builder reads it: scope first, location second.

Start with respray. The cost reference splits paint into three honest tiers by what you're actually buying — not by what the shop calls it. These are national ranges; we'll adjust for LA in a minute.

Respray, by quality tierNational range
Driver-quality repaint$4,000–$8,000
Show-quality$10,000–$20,000
Concours$20,000–$60,000+

Most owners think they want concours and actually want driver-quality — a clean, correct, honest paint job you enjoy in the sun, not a trailer queen judged at ten inches. The gap between those tiers is the difference between $6,000 and $30,000, and it's the first thing to pin down before you can call any quote fair.

Then adjust for Los Angeles

Location is the multiplier most people forget. Paint and body labor in LA runs roughly $150–$200 an hour. The national range is closer to $85–$125. That's not a shop gouging you — it's rent, compliant booths, and a shrinking pool of qualified painters in an expensive city. In practice it puts LA labor about 60–76% above the national figure.

Body / paint labor, per hourLA vs. national
National$85–$125/hr
Los Angeles$150–$200/hr
LA premium+60–76%

In LA, plan toward the upper third — and budget 20–30% above the national number.

So the builder's rule is simple. Place the scope in the right tier. Then, if the work is in LA, plan toward the upper third of that tier and budget 20–30% above the national number before you flinch at a quote. A number that looks high against the national range can be exactly right for the city. A number that looks low usually means something's getting skipped — and what's getting skipped is the thing you'll pay for twice.

Read every quote this way and it stops being a leap of faith. You're not asking 'does this feel fair?' You're asking 'what tier is this, where is it being done, and does the number land where the sourced range says it should?' That question you can actually answer.

Sources & notes

  1. Repaint tiers — driver-quality $4,000–$8,000, show-quality $10,000–$20,000, concours $20,000–$60,000+ — and labor figures from the Shop Vetting System's cost benchmark reference.
  2. LA body/paint labor $150–$200/hr vs. national $85–$125/hr (about +60–76%); guidance to plan toward the upper third in LA and budget 20–30% above national, per the same reference.
Dorian Quispe

Dorian Quispe

Restoring a '67 in Los Angeles, and writing down what it actually costs. Author of the Shop Vetting System.